Privacy Policy

Atverra does not sell personal information. We use customer and message data only to provide the services requested by our users, including AI chatbot replies, CRM lead management, WhatsApp Cloud API messaging, and Meta-connected social features.

1. Who We Are

Atverra provides business tools for brand management, content generation, AI chatbots, lead handling, portfolio pages, social publishing, and customer communication. Our website and application are operated by Atverra. For privacy questions, contact us at sales@atverra.com.

2. Information We Collect

Account and Workspace Information

We may collect names, email addresses, phone numbers, company names, workspace details, login information, billing-related references, and user preferences.

Brand, Business, and Content Information

Users may enter business profiles, product or service information, images, logos, contact details, pricing, portfolio content, marketing prompts, generated outputs, and other business data needed to use Atverra.

Customer, Lead, and Conversation Data

When a business uses Atverra chatbot, CRM, or messaging tools, we may process customer names, phone numbers, email addresses, message text, appointment details, inquiry details, source channel, conversation history, and internal lead status.

Meta and WhatsApp Integration Data

When a user connects Meta or WhatsApp services, we may receive and store data required to operate the integration, including WhatsApp Business Account ID, Phone Number ID, display phone number, page/account identifiers, access tokens, webhook events, message IDs, sender phone numbers, message text, delivery status, and related metadata.

Technical Information

We may collect IP address, browser type, device information, cookies, session identifiers, timestamps, diagnostic logs, webhook logs, and usage activity for security, troubleshooting, rate limiting, and product improvement.

3. How We Use Information

• To create and manage user accounts, workspaces, brand profiles, and CRM records.
• To connect and operate WhatsApp Cloud API, Facebook, Instagram, Messenger, and other Meta services authorized by the user.
• To receive, route, store, and respond to customer messages through WhatsApp, website chat, Messenger, Instagram, or other supported channels.
• To generate AI-assisted replies, drafts, summaries, marketing content, and lead insights requested by users.
• To provide support, troubleshoot errors, verify webhook delivery, and maintain service reliability.
• To protect the platform from spam, abuse, unauthorized access, and security threats.
• To comply with legal obligations and enforce our terms.

4. WhatsApp Cloud API and Meta Platform Use

Atverra uses Meta Platform APIs and WhatsApp Cloud API only after a user authorizes the connection through Meta or provides integration credentials. We use these APIs to connect business numbers, subscribe webhooks, receive inbound messages, send replies, manage channel settings, and display connected account status inside Atverra.

WhatsApp message content and sender information are processed only for the connected business account and are used to provide messaging, chatbot, inbox, CRM, and support functionality. We do not use WhatsApp message data for unrelated advertising or sell it to third parties.

5. AI Processing

Atverra may use AI services to produce chatbot replies, content suggestions, lead summaries, and marketing outputs. Data sent for AI processing is limited to what is needed to provide the requested feature, such as business profile details, allowed knowledge content, and conversation context. Users can configure chatbot behavior and available knowledge sources in the application.

6. Sharing of Information

We may share information with service providers that help us operate Atverra, including hosting providers, database providers, email providers, analytics tools, AI providers, and Meta/WhatsApp APIs where authorized by the user. These providers are used only to deliver and support Atverra services.

We may also disclose information if required by law, legal process, security investigation, or to protect rights, users, and the platform.

7. Data Retention

We retain account, workspace, content, CRM, and conversation data for as long as needed to provide the service, support user operations, comply with legal obligations, resolve disputes, and maintain security. Users may request deletion of their data as described below.

8. Data Deletion and User Requests

Users may request access, correction, export, or deletion of personal data by contacting sales@atverra.com. We will process deletion requests subject to legal, security, fraud prevention, and operational retention requirements.

For Meta-related deletion requests, include the Meta account, business, page, or WhatsApp number connected to Atverra so we can identify and remove the relevant records.

9. Security

We use reasonable technical, administrative, and organizational safeguards to protect information. This includes access controls, server-side processing, protected configuration values, and limited access to integration tokens. No method of transmission or storage is completely secure, but we work to protect information from unauthorized access, loss, misuse, or alteration.

10. Cookies and Similar Technologies

We may use cookies and similar technologies for login sessions, authentication, security, preferences, analytics, and performance. Users can manage browser cookie settings, but some features may not work correctly without required cookies.

11. International Processing

Atverra, its infrastructure providers, Meta, WhatsApp, AI providers, and other service providers may process data in countries other than the user's country. By using Atverra and authorizing integrations, users understand that information may be processed where our providers operate.

12. Children's Privacy

Atverra is intended for businesses and professional users. We do not knowingly collect personal information from children. If you believe a child has provided personal information, contact us so we can review and remove it where appropriate.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will be posted on this page with the effective date above. Continued use of Atverra after changes means the updated policy applies.

14. Contact Us

For privacy, data deletion, Meta integration, or WhatsApp Cloud API questions, contact: sales@atverra.com